Yahoo Acquiring Tumblr
Loved Yahoo’s press release on their acquisition of Tumblr! http://yhoo.client.shareholder.com/releasedetail.cfm?ReleaseID=765892
I especially like the sub-heading “Promises not to screw it up” as I think this is an acknowledgement to the perception that that’s what internet giants do when they acquire companies like Tumblr. Marissa Mayer has been making some impressive moves since joining as CEO, but there are some very obvious biases against her that I hope go away over time. This rather humble press release is very telling of what she is trying to do with the company culture - starting with accepting that the culture needs to change. Many will say that it’s just lip-service, but if you read the press release and the fact that the CEO of Tumblr stays on - you can see the fundamental thinking that is in play here.








